Barbie and Hot Wheels on Social Video: An Interview with Mattel

Mattel's winning digital video strategy earned it the title of fifth most-watched global brand last year. In this interview with Mattel, Isaac Quiroga, Director of Video Engagement, explains how the toy manufacturer is dominating the kids and family entertainment space!
Barbie and Hot Wheels on Social Video: An Interview with Mattel was originally posted by Video And Digital Marketing Tips